Premier Agent

The lead-management (CRM) platform that helps agents and teams run their business – anytime, anywhere. The Premier Agent App provides a simple and effective suite of tools to help you respond to leads quickly, communicate intelligently and manage your to-do’s efficiently. Intelligent lead management • Get alerted the instant a new lead is received, with relevant data including property and contact details • Connect leads from over 35 sources and manage them all from one inbox. • Gain valuable insights about new leads including search history across Zillow and Trulia, time frame to move and loan pre-approval status. • Set status and filter leads based on the consumer's readiness to buy a home • Record your phone calls and have them delivered to your Inbox, so you can listen again later. Tools to manage your Agent Team • Route the right leads to the right agents by price, location or type. • Set tasks and reminders for your team members to follow up with their leads • Monitor incoming leads to your team and track follow-up Task management • Create tasks for your individual clients to manage the various to-do’s through their home-buying process. • Organize your day by setting due dates and reminders. Listing management and other resources • Manage listings, upload a video walkthrough, post information about open houses or add additional photos • Manage your Premier Agent profile by adding past sales or requesting reviews • Access powerful tools and training through the Premier Agent Resource Center Meet and maintain program requirements • The Premier Agent App helps us understand how and where you work best to determine your eligibility for lead programs • Share background geolocation data to be eligible for special lead programs and improve the quality of your connections based on where and how you work today

Last checked on June 8, 2026. We may earn a commission when you click through.

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Premier Agent offers a robust CRM platform for real estate professionals, providing essential tools for lead management and communication. Its free pricing and intelligent features make it a strong contender in the market.

✓ Free to use with no in-app purchases ✓ Quick lead alerts from over 35 sources ✓ Insights on leads' readiness and search history
Premier Agent
iOS Zillow.com

Premier Agent

Premier Agent offers a robust CRM platform for real estate professionals, providing essential tools for lead management and communication. Its free pricing and intelligent features make it a strong contender in the market.

4.8
Price
Free
Downloads
N/A
Age
4+
Category
Business
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About this app

Premier Agent is a free, effective CRM tool for real estate agents, offering essential features for managing leads and team tasks. While it excels in specific functionalities, its focus on the real estate market may limit its appeal for others.

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Expert Review

The Premier Agent app, developed by Zillow.com, serves as a powerful CRM tool tailored specifically for real estate agents. With a **4.8-star rating** based on over **33,000 reviews**, users appreciate the instant notifications for new leads and the ability to manage them from a unified inbox.

Key features include real-time alerts with critical lead information, allowing agents to respond swiftly. The app also provides insights into leads' search history and timelines for moving, which can be invaluable for tailoring follow-up strategies. Task management capabilities help teams coordinate effectively, ensuring that no lead falls through the cracks.

While the app excels in lead management, it's primarily designed for real estate professionals. Those outside the industry may find it lacks relevant tools. Additionally, some users have raised concerns about the quality of leads, indicating that not all leads may be equally valuable.

For users who prioritize a streamlined, mobile-friendly experience, Premier Agent checks many boxes. However, it may not meet the needs of those wanting comprehensive marketing solutions or advanced analytics. According to the official page, agents can manage listings and access training resources, making it a well-rounded tool for professional growth.

What Users Say

4.8

Users generally appreciate the app's efficiency and user-friendly interface, although some express concerns over lead quality.

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